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Advertorial / Featured Spa + Esthetician / Here's What's New / Industry News

The Philosophy of Peace, Love + LED Light At This Beauty Bar

Skin Apeel Beauty Bar is owned by Pamela McCasland. More than just an esthetician and entrepreneur, Pamela is a visionary in the spa and wellness arena. She’s trying to make the world a better place by helping her clients improve their overall wellness. 

We asked Pamela about the philosophy of Skin Apeel Beauty Bar, and here’s what she had to say. “Skin Apeel’s philosophy is to help clients feel and look their most beautiful inside and out. Our team offers a range of treatments to address everything from anti-aging to acne and all areas in between. Skin Apeel is a safe, welcoming place to share not only beauty concerns but also to focus on feeling great about yourself and staying positive.” Pamela McCasland


Thanks to Celluma LED Light Therapy For Sponsoring this article so that we can share Skin Apeel Beauty Bar + Pamela McCasland’s inspiring story.


LED Light Therapy Is Key To Skin Apeel Beauty Bar’s Philosophy

Pamela McCasland has a blog on Skin Apeel Beauty Bar’s website, here’s an excerpt from a post she wrote that showcases how Celluma LED Light Therapy embodies her philosophy.

“Hey there! Let me share a little secret from my skincare toolkit: Celluma Light Therapy. Imagine lying back, soaking in warm light, and knowing it’s working wonders for your skin and body. It’s like a spa day and a healing session rolled into one!

At Skin Apeel, we’re excited to introduce the impressive Celluma Pro and Celluma Contour. I affectionately call the Celluma CONTOUR “the big guy” because it’s truly the powerhouse of light therapy. This professional-grade device tackles everything from pesky acne and fine lines to muscle aches from being a little too enthusiastic at the gym (or, let’s be real, just from living life).

And here’s the best part: If you fall in love with the results (which I’m sure you will), we also offer the Celluma CONTOUR for home use—because who wouldn’t want to keep the glow going?” Read Full Article


Celluma Light Therapy Ranks Among The Top Treatments at Skin Apeel Beauty Bar Philosophy

L+A had the opportunity to ask Pamela questions about how Celluma fits into Skin Apeel Beauty Bar’s philosophy, here’s what she had to say,

“I discovered Celluma while searching for a light therapy option and was drawn to the brand’s commitment to efficacy, clinical studies, and FDA clearances. Their impeccable reputation in the industry made it an easy choice. The panels themselves are incredible and provide an unparalleled experience for clients.

Celluma Light Therapy ranks among our top treatments due to its effectiveness in treating acne, aging skin, melasma, and pain management. Clients often request Celluma treatments as a core service or as an enhancement to their skincare routine. We incorporate Celluma Light Therapy devices, including the Celluma Full Body DELUX Panel and Celluma PRO, along with PCA Skin products.” Pamela McCasland


Celluma Light Therapy improves skin clarity, texture, and radiance. Clients with acne see reduced inflammation and fewer breakouts, while those seeking anti-aging solutions experience smoother, firmer skin. For melasma, we’ve seen notable improvements with more even skin tone and reduced hyperpigmentation. PCA Skin complements this by enhancing hydration and addressing pigmentation and fine lines.

Clients are delighted with the results from Celluma Light Therapy, often sharing that their skin looks clearer and more radiant with a reduction in breakouts, fine lines, and hyperpigmentation. They appreciate both the instant and long-term benefits, especially for conditions like melasma.” Pamela McCasland

Skin Apeel’s Top 5 Most Popular Treatments 

  1. Customized Facials
  2. Celluma Light Therapy
  3. Advanced Chemical Peels
  4. Hydrafacial
  5. Microneedling

Skin Apeel’s Top 5 Devices Used Treatment 

  1. Celluma Full Body DELUX
  2. Celluma Pro (in our red light room)
  3. High-Frequency Device
  4. Hydrafacial Machine
  5. Microneedling Pen

Pamela McCasland on Celluma Training And Why She Recommends This LED Light Therapy Brand

Pamela found Celluma while researching light therapy options and was impressed by their clinical studies, FDA clearances, and exceptional reputation in the industry.

Celluma Training 

Pamela told L+A, “The initial training was comprehensive and helped me understand the full potential of Celluma Light Therapy. Since then, Matthew, my representative, has been an invaluable resource. He’s helped me day and night, even outside of business hours, making sure I’m confident in the use of the devices and always up-to-date on the latest advancements.” Pamela McCasland 

Celluma Customer Service

Here’s what Pamela had to say about Celluma customer service, Celluma offers outstanding customer service, and Matthew’s support has been second to none. He’s always available to answer questions and ensure that I have the tools and knowledge needed to provide the best results for my clients.” Pamela McCasland

Why Pamela McCasland Recommends Celluma 

Pamela’s recommendation, “I would highly recommend Celluma. It’s a reliable brand that delivers significant, consistent results, making it an invaluable addition to any skincare practice. The Celluma Light Therapy devices are versatile and effective, offering noticeable improvements in various skin concerns, including acne, aging, and pigmentation. The technology is backed by clinical studies and FDA clearances, which adds to its credibility and effectiveness.

Additionally, Celluma’s customer service is a key factor in our success with their products. From the very beginning, we’ve received exceptional support from Matthew, who is always available, even outside business hours, to help us with any questions or needs. The dedication of their team ensures that we can fully integrate their products into our treatments and provide our clients with the best results. This combination of top-tier products and outstanding customer service makes Celluma a trusted partner in our practice.” Pamela McCasland


Meet Skin Apeel Founder, Pamela McCasland

Pamela is an advocate for wellness and community empowerment. For over 15 years, Pamela McCasland has been at the heart of skincare and self-care in her community as the founder of Skin Apeel Beauty Bar. This three-room treatment facility with a team of four focuses on helping clients feel and look their most beautiful inside and out. 

Pamelia has been a licensed aesthetician since 2010 and her journey in the beauty and wellness industry goes far beyond treatments. It is a mission to help others feel confident in their skin and empowered in their lives.

Building a Business with Purpose

Since establishing Skin Apeel Beauty Bar, Pamela has built more than just a skincare studio – she’s created a haven for self-discovery and renewal. Her business blends advanced skincare treatments with a nurturing environment, where each client is treated as a whole person. Her dedication to quality and customer care has made Skin Apeel a trusted name in skincare. Now, after 15 years as a solo aesthetician, Pamela envisions building a team to make “affordable luxury” more accessible. Her goal is to reach more people and continue inspiring holistic self-care long into her retirement.

Skin Apeel

Rooted in Family and Values

Growing up as one of six siblings, with four sisters and a brother, Pamela learned early on about sharing, giving, and the importance of lifting each other up. She became her family’s motivator, teaching her siblings strong values of health and nutrition, even when they had very little to work with. Pamela’s nurturing spirit also finds expression in her role as a mother to two daughters, a role that has deepened her empathy and understanding of the challenges women face. Her heartfelt commitment to uplifting women is rooted in these experiences, but she’s also passionate about inspiring young men when the opportunity arises, making her influence truly inclusive and far-reaching.

Resilient Spirit: Reinventing at 55

Pamela’s life took a transformative turn after a midlife divorce that left her starting anew at 55. Rather than seeing this as a setback, she viewed it as an opportunity to redefine herself and her future. This journey of resilience has become a cornerstone of her story, one that resonates deeply with her clients and community. Through her own transformation, she has shown that it’s never too late to rebuild, renew, and thrive.

Teaching “Beauty from Within”

Beyond skincare, Pamela is deeply committed to teaching others that true beauty radiates from within. She guides women on self-care practices like nutrition, exercise, prayer, and meditation, helping them understand that no makeup can substitute inner beauty. As a motivational speaker, she often speaks on topics like gratitude, fitness, and the power of supportive relationships, inspiring women of all ages to live fully and confidently.

Dedication to Community and Family

Pamela’s work extends into the broader community, where she volunteers her time to support women and children, sharing lessons from her own life experiences. She believes in the importance of creating a nurturing space for others, both in her studio and beyond. Her deep sense of empathy and understanding, gained through life’s challenges, allows her to connect with others on a meaningful level, providing mentorship and encouragement to those in need.


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