Want new customers for your business? Of course! That’s the name of the game, right?  More customers in the door will increase sales and revenue, and help you become more financially successful. Most skincare and spa professionals think they need to run an ad for a service where they offer an amazing new skincare treatment at a great price, to promote a sale where they offer a specific discount on all services, or even offer a sale on a package of services to ensure they have a stream of customers coming in the door month after month.

Here’s a pro tip: you can grow your lead base of potential clients without offering a sale. Find out how in the full article in American Spa Magazine.